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The Taste of Times Square festival kicked off a month-long promotion of all the restaurants in Times Square, celebrating the “happiest hour” with deals and promotions at establishments after 8pm when Broadway is in full swing. Check out the deals from September 9 – October 7, 2024.
5:00Pm – 6:00Pm
Presented by Jasmine's Caribbean Cuisine. Broadway & 45th St.
6:00Pm – 7:00Pm
Classic showtunes presented by Ellen's Stardust Diner. Broadway & 45th St.
7:00Pm – 8:00pm
Presented by Havana Central. Broadway & 45th St.
8:00pm – 9:00pm
Presented by Lagos TSQ. Broadway & 45th St.
Taste of Times Square is a great way for your brand to reach enthusiastic foodies in New York.
Vice President, Development &
Strategic Partnerships
Taste of Times Square took place on Monday, September 9, 2024 from 5:00pm to 9:00pm on the Broadway Plazas between 45th and 48th Streets. Details have yet to be announced for 2025.
Yes, the event will go on rain or shine unless there is a national weather emergency.
There is no entry fee for Taste of Times Square.
All you need to bring is yourself and your preferred credit or debit card of choice! Participants will begin the Taste of Times Square journey by heading to Duffy Square to receive a wristband. This wristband will link to the card of your choosing through one of two ways – either at one of our activation kiosks on site or through tapping and registering directly on your smartphone. The wristband will secure to your wrist and you will be able to use it to purchase “tastes” at the participating restaurants on the plazas.
All transactions on site will take place through the wristbands. If you do not have a credit or debit card, we will have a limited ability to accommodate cash-to-wristband registrations. Please note this registration will take place via specific windows at the TKTS Booth and may have longer wait times than our other registration options.
All “tastes” will be under $10 with most between $3 and $6.
Times Square is a busy place. We recommend taking public transportation. The following subway lines stop in and around Times Square:
42nd Street, Port Authority (8th Avenue): A, C, E
50th Street (8th Avenue): C, E
42nd Street, Times Square (Connects to 42nd Street, Port Authority): N, Q, R, 1, 2, 3, 7, S
50th Street (Broadway): 1, 2, 3
49th Street (7th Avenue): N, Q, R
See MTA elevator and escalator service on the MTA website.
The Times Square Alliance will have a tent on Broadway and 47th Street near the TKTS Red Steps where you can get more information from staff and be able to pair your wristband with a credit or debit card without having to wait in line.
Outdoor seating will be available throughout the event blocks on Broadway between 45th to 48th Street.
Yes, there will be portable toilets at the northwest corners of Broadway on 45th, 46th, and 47th Street.
Our participating restaurants page will have a list of all restaurants as well as a map of their locations at the event.
