Broadway between 41st and 49th Streets
New York, NY
Start:
Aug 1, 2017
End:
Aug 31, 2017
Nightly,11:57PM-12AM
View Public Programming
Broadway between 41st and 49th Streets
New York, NY
Start:
Aug 1, 2017
End:
Aug 31, 2017
Nightly,11:57PM-12AM
View Public Programming
In partnership with Upfor Gallery, Times Square Arts presents artist MSHR’s Convolution Weave~Lattice Domain on Times Square’s electronic billboards from 11:57 p.m. to midnight every night in August. This project is a part of Midnight Moment, a monthly presentation by The Times Square Advertising Coalition (TSAC) and Times Square Arts. MSHR's work is also currently featured in the Past Skin exhibition at MoMA PS1 (open through September 10, 2017) and The World is Sound at the Rubin Museum (open through January 18, 2018), and will appear in the Sonic Arcade exhibition at the Museum of Arts and Design (September 14, 2017 - February 25, 2018).
Through spinning virtual sculptures and a specific visual language, MSHR create their own highly aestheticized, psychedelic version of the type of sensory overload found on the electronic screens of Times Square. The elaborate sculptures, which shift colors as they reflect digital light, seem one moment to almost be physical objects and the next to be obviously virtual, flowing from real to imaginary. In setting up algorithmic procedures and cued extrusions, then responding intuitively when the procedures lead to a turning point, MSHR design forms that resonate with an invisible mental architecture – shapes that feel right, even if they may not be possible in reality, much as the reality of New York City itself may or may not overlap with mental perceptions of the city.
In partnership with Upfor Gallery, Times Square Arts presents artist MSHR’s Convolution Weave~Lattice Domain on Times Square’s electronic billboards from 11:57 p.m. to midnight every night in August. This project is a part of Midnight Moment, a monthly presentation by The Times Square Advertising Coalition (TSAC) and Times Square Arts. MSHR's work is also currently featured in the Past Skin exhibition at MoMA PS1 (open through September 10, 2017) and The World is Sound at the Rubin Museum (open through January 18, 2018), and will appear in the Sonic Arcade exhibition at the Museum of Arts and Design (September 14, 2017 - February 25, 2018).
Through spinning virtual sculptures and a specific visual language, MSHR create their own highly aestheticized, psychedelic version of the type of sensory overload found on the electronic screens of Times Square. The elaborate sculptures, which shift colors as they reflect digital light, seem one moment to almost be physical objects and the next to be obviously virtual, flowing from real to imaginary. In setting up algorithmic procedures and cued extrusions, then responding intuitively when the procedures lead to a turning point, MSHR design forms that resonate with an invisible mental architecture – shapes that feel right, even if they may not be possible in reality, much as the reality of New York City itself may or may not overlap with mental perceptions of the city.
Broadway between 41st and 49th Streets
New York, NY
Nightly,11:57PM-12AM
Learn More About
MSHR
Learn More About
MSHR
Learn More About
MSHR