Broadway between 41st and 49th Streets
New York, NY
Start:
Mar 1, 2015
End:
Mar 31, 2015
Nightly,11:57PM-12AM
View Public Programming
Broadway between 41st and 49th Streets
New York, NY
Start:
Mar 1, 2015
End:
Mar 31, 2015
Nightly,11:57PM-12AM
View Public Programming
For the 2015 Midnight Moment, artist Marco Brambilla created Apollo XVIII, an ambitious video installation that weaves archival footage from real NASA missions with computer-generated imagery to present an impressionistic journey to the moon and back.
Apollo XVIII re-interpreted mankind’s relationship with space exploration in the electronic age. At the close of the Apollo program and the dawn of journeys to Mars, as expedition technologies segue from hybrid manned-electronic to virtual models, the NASA Program acts as a metaphor for the shift from physical to surrogate modes of exploration. Apollo XVIII presented the countdown to an imagined lift-off of a Saturn V rocket across Times Square’s spectacular screens. The fictional mission combined both real, archival footage and virtual renderings to present a new collective viewing experience that placed the public at the foot of a new frontier.
#ApolloXVIIITSq
For the 2015 Midnight Moment, artist Marco Brambilla created Apollo XVIII, an ambitious video installation that weaves archival footage from real NASA missions with computer-generated imagery to present an impressionistic journey to the moon and back.
Apollo XVIII re-interpreted mankind’s relationship with space exploration in the electronic age. At the close of the Apollo program and the dawn of journeys to Mars, as expedition technologies segue from hybrid manned-electronic to virtual models, the NASA Program acts as a metaphor for the shift from physical to surrogate modes of exploration. Apollo XVIII presented the countdown to an imagined lift-off of a Saturn V rocket across Times Square’s spectacular screens. The fictional mission combined both real, archival footage and virtual renderings to present a new collective viewing experience that placed the public at the foot of a new frontier.
#ApolloXVIIITSq
Broadway between 41st and 49th Streets
New York, NY
Nightly,11:57PM-12AM
Learn More About
Marco Brambilla
Learn More About
Marco Brambilla
Learn More About
Marco Brambilla